The horticultural tradition of Schleswig-Holstein is characterised by family businesses that are united under the ‘im Norden gewachsen®’ brand. Over 15 gardeners produce a diverse selection of regional plants of the highest quality, adapted to the northern German climate, with passion and sustainability. Short transport routes guarantee freshness and regionality, while the commitment to nature conservation emphasises the connection with the region. ‘Grown in the North®’ stands for quality, sustainability and regional ties, and helps to preserve the beauty of nature in Schleswig-Holstein.

Partner: Im Norden gewachsen e.V.

Service: POS concept ‘VanLife’

„With the ‘VanLife’ POS concept developed by Floramedia, we are sending the plants produced regionally by our member companies in Schleswig-Holstein on a long journey. The likeable retro campaign motif provides the necessary portion of wanderlust“.